Charm

Product Design with Impact

I connect product strategy, UX systems, and development to deliver measurable outcomes.

Charm Aung
Product Owner • Design-to-Dev Builder
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Hi, I'm Charm

I work at the intersection of product strategy, UX, and engineering. With experience as both a Product Owner and Product Designer, I lead products from discovery to delivery — shaping not just interfaces, but how systems work end-to-end. My background in interaction-focused MBA and certifications (PSPO II, PSM II) allows me to bridge business goals, user needs, and technical execution to build scalable, real-world products.

12+ Years
  • Product Owner
  • Product Designer
  • Design to Dev Builder
Domain Experience
  • Fintech
  • HR SaaS
  • Data-driven systems
  • Multi-role Platforms across complex
Endorsed by founders and peers

I am happy to recommend Charm, a great UI/UX designer with a talent for coding. She has the ability to blend aesthetics and functionality very well, creating good experiences for users. She will be an asset to any organisation that she joins.

Ye Myat Min

Ye Myat Min

CEO, nexlabs

LinkedIn

From Product Strategy to
Execution.

Product Ownership

I define product direction, prioritize scope, and work closely with stakeholders and engineers to deliver meaningful outcomes.

RoadmapsBacklog PrioritizationOKRs

Product Design

I design clear, practical UX that supports product goals and real user needs.

UI/UXWireframesPrototypes

User Research & Strategy

I turn user insights and data into clear product and design decisions.

InterviewsUsability TestingData Analysis

Frontend Development

I collaborate closely with engineers and can implement UI to ensure designs ship as intended.

Vue.jsNuxtTailwind

From Strategy to Delivery

A clear, collaborative process that connects strategy, design, and delivery to ship meaningful digital products.


Discover & Define

I worked with stakeholders to understand problems, define user needs, and align them with clear product goals.


Design & Build

I led design direction, defined key flows, and collaborated closely with engineers to ensure smooth implementation.


Refine & Validate

I validated ideas through iteration and feedback, refining UX to support usability and product intent.


Launch & Grow

I supported launch planning, reviewed outcomes, and contributed to post-launch improvements.

Testimonials

Colleague Feedback

I confidently recommend Charm for any frontend and UI/UX design role. Having collaborated with her for 1.5 years, I can affirm her unwavering dedication and consistent performance. She consistently delivers high-quality work, demonstrating a strong grasp of both frontend development and user experience design principles.

Zayar Zy

Zayar Zy

Chief Operating Officer, BetterHR

I have the utmost respect and admiration for her as a UI/UX professional. Her talent, dedication and passion for her craft make her a standout in the industry and I am confident that she will continue to achieve great success in her career.

Thet Maung Chaw

Thet Maung Chaw

Group Deputy Chief Technology Officer, KBZ Bank

I had the pleasure of working with Charm on several projects at Nexlabs, including a user-friendly online shopping platform designed to enhance the customer experience. Charm is skilled at explaining design ideas clearly, both to the team and to clients. Her presentation skills made it easier for everyone to understand the design direction, which helped the project move forward smoothly. I enjoyed working with her and would be happy to collaborate again in the future.

Zin Thant

Zin Thant

Senior Business Analyst at Block Aero Technologies

I highly recommend Charm for any design-related position. She possesses a unique set of skills that make her an asset to any team. Her ability to collaborate with cross-functional teams, including developers and product managers, is unparalleled. She ensures that design consistency and feasibility are maintained throughout the project, which leads to a better end-product. Overall, I highly recommend her because she is a hardworking, dedicated, and talented individual who will undoubtedly make a positive impact on any team she joins.

Thiri Aung

Thiri Aung

Thoughtworker | MBA

Working With Me

Common questions about my role, approach, and
collaboration style.